Sunriver Resort, Sunriver, OR
Speakers with powerpoint presentations
available are underlined below.
Environmental Policies, Illegal Logging,
Trade, and the US Hardwood Industry
Mike Snow - AHEC
The major driving factors behind the myriad of "green procurement" and other environmental
policies that are being enacted in our major export markets around the world, and how US hardwood
producers can satisfy those requirements.
First Six Months of
an Obama White House:
What Has It Meant for Western Hardwoods?
Grace Terpstra - Hardwood Federation
(no ppt available)
Washington experienced a cataclysmic change with the inauguration of Barack Obama as
the 44th President of the United States. Grace presented what this dramatic change in direction has
meant for hardwood businesses across the country on issues such as the economy, renewable energy,
and international trade. She discussed the outlook of what to expect from the White House and the Congress
in the second half of 2009.
Scott Leavengood - Oregon State University
Scott's presentation was an overview of the recent past, the present, and what
the future may hold for the forest products industry. Discussion of the 'past'
included examples of how the industry has responded to past challenges and the 'present'
involved a brief review of current industry trends, as well as current 'hot topics' in research.
Several new products and processes were presented as examples of what the
'future' may hold for
Working With AIA Architects to
Specify North American Hardwoods
Criswell Davis - Frank Miller Lumber Company
(no ppt available)
In this presentation, Criswell discussed the basics of kiln drying,
sustainable hardwood harvesting, and the difficulty of gaining FSC
Certification for the over 4 million private landowners in the US who
control over 73% of the nation's hardwood resource. At the heart of his
presentation was an animation of the Quartersawing process. He also showed the kinds of high
end projects into which Frank Miller's beautiful Quartersawn Hardwoods have gone in the form of
Millwork, Flooring, Furniture, and Cabinetry.
Education in the
Crystal Oldham - NHLA Education Director
Oldham discussed what NHLA is doing in terms of educating
industry members during tough economic times. In addition, Oldham highlighted the Foundation and its efforts in teaching
children across North America the truth about the forest products industry.
Connecting to FSC Hardwood Markets-An
Update on Regional Supply, Chain of Custody Options, & Market Drivers
Ian Hanna - Director, Northwest Certified Forestry
Northwest Natural Resource Group
This session provided updates on current and projected Westside FSC certified hardwood timber
and lumber supply in Washington and Oregon, an update on FSC chain of custody operations, and an
overview of relevant market drivers in the FSC industry.
and special Guest Speaker...
Repeat Business – 6 Steps to Superior
Customer Service to Maximize Opportunities in Today’s Markets
Larry Dennis - Turbo Leadership Systems
(no ppt available)
This presentation began by reminding us who we work for – our customers. We examined the major
investments required to secure new customers, and were reminded that
attaining a new customer costs six times more than retaining a satisfied
returning customer. To be competitive and profitable, we must secure
repeat business. Six specific actions were addressed to guarantee continued repeat business.
This program resulted in a renewed commitment to "wow" every customer, every time.
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